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Marketing Principles and Practice

The agenda of this analysis is to provide a link between branding and the establishment of a consumer community. As basic marketing knowledge dictates, the success of any business is anchored and fundamentally determined by how strong its consumer...
8 Pages 
(2251 Words)
2017-07-20 15:03:06

Brand Equity

Like many other business terms, brand equity is a common phrase, although many of the users of it do not fully grasp the concept of brand equity. Brand equity can simply define as the sum total of the brand value determined by the marketplace. Br...
7 Pages 
(1946 Words)
2017-09-01 08:51:12

City Branding Examples

Future city branding examples research revealed a situation where respondents ranked a city highly based on a perception of a brand. Based on such ranking, the positive respondents ranking a city also express high likelihood that they visit the ci...
6 Pages 
(1530 Words)
2017-10-18 11:12:43

Kpone City Branding

The perceived influence of a city to the world determines its reputations beyond the capacity of their assets or even overall achievements. Although Germany has had a prolonged perception of leadership in Europe, German has been overpowered by US ...
6 Pages 
(1686 Words)
2017-10-18 11:14:52

Jakarta City Development

The development of new cities anticipates resolving various challenges including pressure posed by population increases. Essentially, the development of new cities is also a product of demand for reducing large cities and enhancing economic develo...
4 Pages 
(1208 Words)
2017-10-18 11:25:23

Virginia Main Street Design

In the case of Virginia, Main Street program has also been one of the pronounced developments that have seen a great stride in the advancements of city life management across multiple cities including the city of Nevada. Virginia introduced the Vi...
3 Pages 
(874 Words)
2017-10-18 11:27:22

Five Product Elements for Nilodor

Product benefit describes what the customer is likely to experience upon purchasing, they are the features the products would have in use.
2 Pages 
(679 Words)
2018-01-31 19:13:56

Ad Rhetorical Review

The ad represents a beautiful and straightforward image of the Audi car. The Audi advertisement utilizes the logos, pathos and ethos.
2 Pages 
(560 Words)
2018-02-21 19:17:23

Research Papers on Brand Equity

This research papers on brand equity highlight that the utilization of e-WOM is the fundamental quality of the interpersonal organizations.
5 Pages 
(1255 Words)
2018-02-24 23:59:15

Brand Equity Market Research

Along this brand equity market research, it is expressed that consumer will buy branded products at the superior expenses.
4 Pages 
(1123 Words)
2018-02-24 21:01:15