Every business main goal is to make profits and grow by expanding and offer more products to potential customers. Therefore, businesses require having strategies to gain customers and make good sales in any market. The strategies need to be unique from what the competitors in a market offer for any business to interest customers to purchasing its products.
Customer Relationship Management as Exemplified by Oracle Corporation
Oracle Corporation is a USA-based multinational corporation that was founded in 1977 by Larry Ellison together with Ed Oates and Bob Miner. The company offers numerous products for its global customers, categorized as applications, engineered systems, database, enterprise management, Java, business analytics, enterprise communications, and so forth. Each category has products.